Big Data Definition
Explaining Big Data can be hard, have a look at Wikipedias Big Data page here if you want the long and complicated explanation and definition. However, our vision of Big Data is that it should be simple and available to small and medium sized companies. That means that Big Data in your would should not be complicated at all and should be available for all types of businesses, small or huge, and of course your business. Actually, we want your business to not understand the infrastructure behind Big Data at all! So, what is Big Data in the context of OOPSIE and how can it help your business?
Know Your Business
It might be tempting to say that Big Data is nothing for my business, our business is too small for that. Usually people tend to say this because many of us, developers, managers and entrepreneurs don't understand what Big Data is. On top of this a normal argument is that it is too expensive to enable Big Data.
However, as an example, today when social media is getting really important, even for small businesses, how can you analyze all that input that social media feeds create so you can find new trends and customer segments? It's not about customers asking the right questions anymore, it's all about you delivering the right answer at the right time! Can you afford to not enable Big Data?
What if your business focus on home appliances or on health care? Customers want sooner than you think have their homes really smart or have their health checked without the need of going to the hospital. To collect and analyze the data from all these IoT devices will not be easy. OOPSIE can take care of that infrastructure for your business with only a few clicks and drags.
Cool gadgets such as a "connected wine bottle", "smart plant pot" or ...., well, it's up to you. With OOPSIE you scale beyond your visions!
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